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Botev - Arda

Botev - Arda

Media Kit

On this page you will find key materials on Botev FC branding.

The downloads section contains packages of assets exported in a variety of digital formats.

Name: Botev Plovdiv FC

Botev FC can be used interchangeably if concision is needed.

Founding Year: 1912

Media descriptions:

1. The oldest Bulgarian football club

2. Located in the oldest European city - Plovdiv

3. The first premier league football club to embrace Bitcoin

4. Playing on Bulgaria's newest and most modern stadium — "Hristo Botev"


Established in 1912, PFC Botev Plovdiv is Bulgaria’s oldest football club and the world’s first top-division club to fully integrate Bitcoin and Nostr into its operations—a pioneering move documented by renowned journalist Joe Nakamoto. With a legacy spanning over a century, the club has become synonymous with excellence, passion, and dedication to the sport. Playing in Bulgaria’s premier stadium, Botev Plovdiv has garnered numerous accolades and has cultivated a fervent fan base that spans generations. Beyond the game field, the club is deeply committed to community engagement, fostering local talent, and promoting sportsmanship. As a beacon of Bulgarian football, Botev Plovdiv continues to inspire, innovate, and set new benchmarks in the world of football. To learn more, visit us here.


Botev FC has always been yellow-black and that will not change. While embracing a much more colorful language in our brand communications and constantly employing innovations in the Club, Botev’s Yellow is our go-to color. 

Color Scheme







Color Scheme

C 0% M 20% Y 100% B 0%

C 0% M 0% Y 0% B 100%

C 17% M 17% Y 81% B 0%

C 0% M 0% Y 0% B 0%

C 93% M 27% Y 99% B 25%

C 15% M 100% Y 100% B 0%


The appearance of the logo must remain consistent. The logo should not be misinterpreted, modified, or added to. No attempt should be made to alter the logo in any way. Its orientation, color, and composition should remain as indicated on this page.

Primary Logo







Do not use old versions of the logo.

Do not modify the original colors of the logo.

Do not rotate the logo in any direction.

Do not use the logo with less than 100px width. 

Do not use the logo with other logos without a clearspace of at least 5px. 

Do not distort or warp the proportions of the logo.

Don’t place the logo on a cluttered background.

Do not apply gradients or filters to the logo. 

Don’t place the logo on a background with low contrast.

Do not use blurred versions of the logo.

Do not use a low resolution or pixelated version of the logo.

Do not add shadows or outlines to the logo. 


Botev FC Assets

Variations of Botev FC logos in various file formats

Botev FC Photos

Photos recommended for media usage

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